As the world continuously shifts to digital, cyber threats are becoming robust and harder to distinguish. One good example of this is the newest email scam with the subject: “Attention Confirmation Update Password”. It’s a phishing email that tricks you into disclosing personal information, installing malware, or giving access to your online accounts. 

How does this scam work?

The modus of this scam is to pretend that the email is sent by an IT Support. It’ll claim that your password is expiring and that you have to click a link to resolve the issue. However, as opposed to the claim, your account is totally fine and has no issue at all. This is nothing but a scam that tries to scare you into opening an unwanted attachment. Do not fall for this con trick. If you happen to receive one of these emails, delete it immediately. Do not click any links or download any attachments. 

How to spot this email scam?

To give you a clearer picture of “Attention Confirmation Update Password” phishing emails, here are the signs to look out for:

• Generic greetings (like “customer”, “account holder”, and “dear”) are used instead of specific names.
• The sender’s email address is not linked to a legitimate domain name.
• The email will prompt you to click a link to fix the issue. Most reputable organizations don’t require users to click links and provide sensitive information. 
• There is a time constraint or an unusual sense of urgency sent via email. 
• Errors in grammar, spelling, and sentence structure may indicate that the email is not from a trusted source.

What to do if you already clicked the link?

In case it is too late and you have already fallen victim, there’s a big chance your device is infected by malware. This malware can corrupt your files, or worse, grant hackers the access to your private data. What you can do is to clean your device as soon as possible with anti-malware software. This kind of software can detect the type of malware your device has, safely remove it, and clean any damages that it may have caused.

How to protect yourself from malware attacks?

Taking proactive measures is always better than finding a solution to an existing problem. Protect your data and devices from possible malware attacks with these security tips:

• Use a high-quality antivirus program and keep it up to date.
• Maintain the most recent versions of your operating system and applications.
• When installing software, pay close attention to the installation screens and license agreements.
• Make use of a browser-based content blocker.
• Be mindful of what you download.
• Always be alert and on the lookout for anyone attempting to trick you into clicking on links or responding to messages, whether it’s through your email, phone, messenger, or other applications.
• Backup your data on a regular basis and ensure that your backup data can be restored.
• Select strong and unique passwords.
• Be careful when clicking links or downloading attachments from unknown sources.
• Never use pirated software.

Malware attacks and other cyber threats can cause massive damages especially if you’re running an online business. Ensure your safety by installing web security and hiring an on-call technical support team here in iManila!

With 27 years of experience in the industry and an IT company at its core, iManila, having been one of the first Internet Service Providers in the Philippines, a web development company and a top digital marketing company in the country, is committed to providing our clients with innovative information technology, web, and digital solutions. 

As one of the best web hosting and email hosting providers in the Philippines, iManila is also a full-service business web development company and digital marketing agency in the Philippines ready to help you with your web design and development, website update and maintenance, web hosting, email hosting, cloud hosting, dedicated server, technical, desktop and remote support, and digital marketing services needs.  Talk to us!

A trait that many businesses need to have in order to succeed is adaptability. The market and environment are regularly changing, sprouting up new things to consider and new trends. With the challenges of running a business and dealing with clients, it can be difficult to do system maintenance on top of it. This is where the role of Technical Support comes in. They can ensure that the business functions smoothly through immediate system repairs and maintenance, and identifying issues before they arise.

Having the right IT support team can help give your business that competitive edge and streamline the rest of your operations and workflows. As a result, you can boost your business’s overall productivity. How? Let’s take a closer look!

Gain technical expertise

Technology is a great thing to have in any business, but they are not immune to glitches, bugs, and errors. Even a well-updated software can run into these issues, which can hinder your daily business operations. IT support teams have the technical know-how to do troubleshooting and solutions for each problem. It can save you the time of having to search online for solutions. 

Manage your data more effectively

Most businesses make use of data, so data management is a necessity. This encompasses things from customer data, order data, and product inventories — all of these should be stored and managed safely. This can be time-consuming if done yourself. It would be more efficient for everyone to have an IT support team who can ensure your data is regularly backed up and safe. 

Hands on monitoring and analysis 

IT support teams can help improve the overall internal auditing and quality control of your systems and websites. Things like website or email downtime can be lessened and fixed as fast as possible. This can prevent further loss of profits for companies. It’s important that a business is able to keep track of all operations which an IT team can help provide. 

Dedicated customer support

The experience of a customer impacts how they view your brand and whether they’d be a return customer. It is important to ensure that they have a smooth experience and that any query can be handled in a prompt and professional manner. The IT support team can set up multiple channels like social media bots, emails, calls, and automated website replies to customer satisfaction. 

Proactive security 

There can be worse things than profit loss when things like customer data can get compromised through cyberattacks. Thus, an IT support team can help protect your company’s online presence and systems from viruses and such threats. Things like encrypting your data and setting up the right antivirus systems are some of the common security measures that IT support can do. 

Get help from an experienced partner that specializes in offering businesses tech support like iManila! 

With 27 years of experience in the industry and an IT company at its core, iManila, having been one of the first Internet Service Providers in the Philippines, a web development company and a top digital marketing company in the country, is committed to providing our clients with innovative information technology, web, and digital solutions. 

As one of the best web hosting providers in the Philippines, iManila is also a full-service business web development company ready to help you with your web design and development, website update and maintenance, web hosting, from cloud hosting to dedicated server hosting, technical, desktop and remote support, and digital marketing services needs.  Talk to us!

Brand awareness is a common term if you’ve been around the marketing space for some time. But, what does it exactly mean, and why are companies obsessing over the next brand awareness campaigns? 

In simple terms, brand awareness is how well people are able to recognize your brand. This cannot be measured by just one metric alone as it encompasses things from reach, traffic, engagements, and the like. 

The more aware your target market is of your brand, the more synonymous your products or services are when people consider the category they belong to. This is a requirement for any brand, especially new ones before they can properly build brand loyalty. Contrary to belief, brands do not have to be the most recognizable to everyone. It just has to be recognizable to your target audience. 

Here are some ways your company can use brand awareness:

Show the human behind the brand

People gravitate to brands that have unique personalities. However, this doesn’t mean that all brands can benefit from the witty social media personalities of other brands. It doesn’t mean though that you shouldn’t put a personality behind your brand voice and image. 

Customers can tell when a brand is more “human” than others. This shows not just in the posts but in how your brand engages with its audience. Remember that when it comes to social media marketing, communication is often a two-way street. 

You can interact with your audience by asking questions, polls, or simply by replying to their comments. By doing so, you’re letting them know there’s a person behind your company account. This goes the same way when it comes to posting things that may not entirely be related to the product or service, such as posting about current trending topics. Show your audience that you are updated with what’s happening around you, just like them!  

Make sure your brand tells a narrative 

Storytelling is one powerful tool as it gives the audience something to hold onto. Even if not properly articulated, every brand has to have a story whether it’s the story of the founder, how the product came about, or how the business was able to break through. The important part is to communicate this to your audience. The narrative can be about anything as long as it is authentic. 

Recognize the value beyond your product 

One way to deepen your brand awareness strategy is to go beyond the product and see what value you can offer. The point of this is not directly for sales. But, it can lead to relationship building that creates opportunities for your audiences to get to know your brand in a different way. 

This can come in many ways from educating, informing, or even entertaining through blogs, podcasts, newsletters, and social media posts. If the team or company has a pool of expertise, then it might be the best way to share it with others. 

Create shareable content 

Word-of-mouth marketing should not be underestimated as it is a surefire way to develop familiarity and build trust with customers. This is about seeing what impact you can create in your content to make it shareable to audiences. 

This may be a way of indirect marketing as you’re not directly selling the product. But, it can offer big returns on your overall awareness and impact in the long run if paired with a good strategy. 

Creating an effective brand awareness strategy could be a daunting task as it requires a lot of work from strategy to execution. But, don’t be discouraged, iManila can help! 

With 27 years of experience in the industry and an IT company at its core, iManila, having been one of the first Internet Service Providers in the Philippines, a web development company and a top digital marketing company in the country, is committed to providing our clients with innovative information technology, web, and digital solutions. 

As one of the best web hosting providers in the Philippines, iManila is also a full-service business web development company and digital marketing agency in the Philippines ready to help you with your web design and development, website update and maintenance, web hosting, email hosting, dedicated server, and technical, desktop and remote support. Talk to us!

Choosing which Content Management System (CMS) you’ll build your site in is the first and most crucial part of the website development process. This is because everything depends on it, from your website’s appearance and functionality to performance and security. There are a lot of CMS available today but the majority of website owners and developers vouch for one – WordPress. 

WordPress is by far the most popular CMS today. According to W3Techs, it accounts to 810 million websites which is 43% of all websites on the internet in 2022. It is so versatile that you can create any type of website. May it be a blog site, business site, or ecommerce store, WordPress is reliable. Aside from this, people are so fond of it for the following reasons:

WordPress is simple and easy to use

Creating a WordPress website is easy. It doesn’t require much of a learning curve even if you’re a beginner with this CMS in general. All it takes is a theme and one or two plugins to start making pages. It is so straightforward that you can set up your site, create, edit, and publish your content with just a few clicks.

WordPress is an open-source software

Open-Source Software means:

• It is free. You can create any type of project with WordPress for free, be it for personal or commercial use.
• It is customizable. WordPress gives you every ounce of freedom to customize the platform the way you want it.

WordPress gives you full control

WordPress is greatly known for its vast options of plugins and themes. To give you a background, themes are templates that will serve as a blueprint of your site. On the other hand, plugins are responsible for your site’s features and functionality. Unlike other CMS, you can find a lot of excellent options for free with WordPress.

WordPress is simple to maintain

You might not be aware, but using WordPress is simple and easy to maintain. It only requires a little bit of work. To break it down for you, here are the things you should pay attention to:

• Updating the CMS when new versions come out
• Updating plugins and themes 
• Managing your site’s comments (if you enable them)
• Ensuring that your website is fully optimized and secure
• Backing up your site 

If this sounds a lot to you, you can always opt to hire a web host provider and website development company like iManila. Have the time to focus more on growing your business than worrying about building your website. 

WordPress is here to stay

As mentioned a while ago, WordPress powers a massive number of websites. This number grows wildly everyday, globally. With a lot of people using the platform, there’s an assurance that developers aren’t going to stop developing it any time soon. You can have the confidence that you’ll always have access to updates that can improve the security and functionality of your website.

WordPress has a lot to offer. If you’re ready to give it a go, talk to the experts at iManila!

With 27 years of experience in the industry and an IT company at its core, iManila, having been one of the first Internet Service Providers in the Philippines, a web development company and a top digital marketing company in the country, is committed to providing our clients with innovative information technology, web, and digital solutions.
As one of the best web hosting providers in the Philippines, iManila is also a full-service business web development company and digital marketing agency in the Philippines ready to help you with your web design and development, website update and maintenance, web hosting, email hosting, dedicated server, technical, desktop and remote support, and digital marketing services needs.  Talk to us!