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The Importance of Server Management in Your Business’ Success

In today’s online platforms, server management plays a big role for any business that works with computers. As we already know, servers are responsible for storing and sharing of important files, and hosting applications, among others. With this, having the right personnel to manage your server is important in order for businesses to increase their productivity. Learn more about server management here in this blog.

What is server management?

As the name states, server management basically involves the monitoring and maintenance of the IT system’s hardware and software. It also helps with its security and backups in order to keep the IT environment operational and working effectively. Some of the main objectives of Server Management include:

  • Preventing server slowdowns and downtime while maximizing reliability
  • Helping secure server environments
  • Helping scale servers and related operations to meet the needs of the organization

Basic functions of server management

Now that we’ve tackled what server management is, let’s take a closer look at some of the basic functions of this service:

 

  • Server Provisioning

 

Server provisioning refers to the process of providing a server with the necessary elements and components needed to perform its intended functions. This process usually begins with gathering information about the server’s expected purpose. Afterwards, the IT specialist will set up the operating system that will control the server and install required softwares to meet the intended functionalities. 

 

  • Performance Monitoring

 

IT specialists monitor all the components and software that are performing during day-to-day operations. Some of the functions include checking for any downtime, unexpected issues, etc.

 

  • Updates

 

As the name suggests, this server software as well as the operating system receives updates to add new features, improve the existing features, work on issues that may arise, and many more. Overall, this helps keep the software up to date and is an essential part of server management.

 

  • Server Security

 

This server management service functions as a way to secure all the data in the server. The IT specialists usually install security monitoring programs to know whether there is a breach in the server. These can result in data leak prevention to unwanted users.

 

  • Backup & Restoration

 

Another key component of a server management service is backup and restoration. This keeps your system backed up with several restoration points. For instance, if an unexpected outage happens, you can restore your data and track down the cause of the issue.

In order to do everything mentioned above, aside from expertise you will be needing tools such as softwares. These tools are costly and have a huge learning curve to begin with. It would be best to just hire a team that has both expertise and tools like the experts in iManila!

With 27 years of experience in the industry and an IT company at its core, iManila, having been one of the first Internet Service Providers in the Philippines, a web development company and a top digital marketing company in the country, is committed to providing our clients with innovative information technology, web, and digital solutions. As one of the best web hosting providers in the Philippines, iManila is also a full-service business web development company and digital marketing agency in the Philippines ready to help you with your web design and development, website update and maintenance, web hosting, email hosting, dedicated server, technical, desktop and remote support, and digital marketing services needs.  Talk to us!

7 Unique Features of Cloud Hosting You Should Know About

Traditionally, when it comes to hosting solutions there were only two major options people go for. These are the affordable Shared Hosting and the powerful yet expensive Dedicated Hosting. But with the advent of virtualization, the web hosting sector developed Virtual Private Servers. And with the evolution of the cloud and the applications of cloud to hosting, Cloud Server Hosting came to life.

Cloud Hosting allows applications and websites to be accessible using cloud resources. In this hosting set-up, solutions are not installed on a single server, as opposed to traditional ones. Instead, the application or website is hosted on a network of connected virtual and physical cloud servers, ensuring greater adaptability, security, and scalability.

Being the latest and most innovative web hosting solution, Cloud Hosting has a lot to offer. Read further as we uncover seven unique features of Cloud Hosting!

High on security 

First and foremost, hosting your site to a cloud server guarantees your data’s protection from accidental loss and malicious activity. And since it’s in a cloud server, you are also safe from disasters like fire, floods, and earthquakes. In addition, with a Cloud Hosting solution, your data is handled and taken care of by experienced IT professionals. They install interconnected security tools, acquire needed resources, and offer additional security layers all just to keep your data safe.

Redundancy

As mentioned earlier, in a cloud set-up, your site is hosted on multiple servers. If something happens to one of the servers, a backup will take over without causing any downtime to your site. Also, in the event of data loss, it’s easy to get your data back since it is duplicated and stored in multiple servers.

Low exposure to cyber threats

With a Cloud Hosting solution, even if one of the servers is under attack, your data will not be at risk. This is because it has been distributed between multiple servers. Additionally, since your data is constantly moving from one server to another, it would be impossible to plan a hack.

Faster website speed and performance

Again, since your site is hosted on multiple servers, there is an instant increase in your site’s capacity. You can add a lot of images and features without slowing your load speed. Also, having multiple servers balances out the pressure or demand of a single servers’ resources giving your site better performance.

Easy to scale server resources

Scaling refers to upgrading or downgrading your servers’ capacity (RAM, storage, CPU core, etc.). For instance, your website will grow and receive huge traffic. When this happens, you will be needing more resources. With cloud hosting, it is easy, simple, and takes just a couple of minutes to upgrade.

Simple to use and manage

With everything that is happening on a cloud host – multiple servers, constant movement and mirroring of data, and so on – it can be overwhelming. However, none of these are something you should worry about. All complexities are handled by the hosting company. Usually, you will just be given an easy to use software like cPanel where you can manage your site. This software is designed for non-tech savvy so even if you’re new to Cloud Hosting, you can still manage it.

Exceptional website uptime

In a traditional hosting where your site is hosted on a single server, when that server goes down, your site goes down as well. It’ll not just cause downtime but will also affect your SEO and lowers your ranking in the search results page. However, when you are hosted in a multiple server like in a Cloud Hosting, you can expect 99% uptime. A non-functioning server will not really affect you.

Cloud hosting is gaining popularity for several good reasons. Aside from its great features, it is affordable. If you are ready to give Cloud Hosting a try, make sure to get it from the best web hosting provider in the Philippines, iManila!

With 27 years of experience in the industry and an IT company at its core, iManila, having been one of the first Internet Service Providers in the Philippines, a web development company and a top digital marketing company in the country, is committed to providing our clients with innovative information technology, web, and digital solutions.

As one of the best web hosting providers in the Philippines, iManila is also a full-service business web development company and digital marketing agency in the Philippines ready to help you with your web design and development, website update and maintenance, web hosting, email hosting, dedicated server, technical, desktop and remote support, and digital marketing services needs.  Talk to us!

Shared Hosting vs. Dedicated Hosting: Which is Right for Your Business?

Web hosting is an absolute necessity for all businesses with a website. It allows businesses to store all the data needed for their website to run smoothly while keeping it all secured. 

With so many options to choose from, it is hard to decide which type of hosting service to invest in. For this reason, we are featuring two of the most popular hosting services – Shared and Dedicated Hosting. Read further to help you make the best decision regarding where, and how, to host your site!

Shared Hosting

Shared Hosting is one of the most used hosting services. As the name suggests, it functions by hosting multiple websites on one server. This is fairly inexpensive to use and involves sharing resources with other users. However, hosting hundreds or even thousands of websites on a single server can create a lot of advantages and disadvantages.

Advantages of shared hosting

  • Inexpensive- If you’re low on budget and looking for a quality hosting service, then Shared Hosting is perfect for you. A single server’s maintenance costs is distributed among its many users. In this way, it lowers individual costs to customers in the process. Moreover, you also have the option to pay more to upgrade your storage or resources to allow more website traffic, or bigger use of storage space.
  • Easy to use- Another benefit of Shared Hosting is that it’s easy to use. New websites usually use this service since it requires little technical skill. Overall, Shared hosting comes with a control panel to manage the website, and pre-installed programs to accommodate most websites. Moreover, server setup is done by the hosting providers, so more or less the hosting is ready to use upon turnover to the client.

Disadvantages of shared hosting

  • Joint server resources- Shared Hosting is a great option for new websites since it provides basic resources and is fairly easy to use. With that said, however, it does have its limitations. One of those disadvantages is the “bad neighbor effect.” Basically, this is where one website on a shared server takes over most of the resources. When this happens, it can cause other websites on the server to slow down. Luckily, the chances of this happening are low since professional hosting companies provide more than enough resources to accommodate their users.
  • Security Risk- Another risk of using this hosting service is that your server’s IP address could be blacklisted if someone on the same server is sending out spam. To prevent this from happening, make sure you pick a web hosting provider with policies against this abuse.

Dedicated Hosting

Unlike Shared Hosting, Dedicated Server Hosting is a single server specifically for the use of your business website. This helps cut out the competition in the process and results in better overall website performance. In this hosting service, you have more control over your server, how fast it goes, and what to do. However, it does come with a price and requires more knowledge in order to maintain it. 

Advantages of dedicated hosting

  • Full control of server resources- Since there is no server sharing involved, there are no bad neighbor effects. This means that all of your server’s processing power, memory, and disk space can be focused on your website. Moreover, there will be no other user who could expose your website to cyber threats and cause it to be blacklisted.
  • Customizing capabilities- Another advantage of a Dedicated Server is its ability to use extensive customization, which helps you optimize your server settings. Not only that, but it also gives you root access so that you can modify software code.

Disadvantages of dedicated hosting

  • Expensive- Although it offers a more secure hosting service, it does come with a price. Renting dedicated servers is expensive than a shared hosting. It can cost up to 10x more of the latter depending on the storage and resources your website needs.
  • Requires technical knowledge- Dedicated servers require a high level of technical knowledge. This is especially true if you want to maximize your hosting server’s customizability. If you want to pursue this service, we recommend hiring a server admin or purchasing a plan that includes server management support.

Choose the perfect hosting service today!

Picking the right server is important especially if you want to maximize the performance of your website. For instance, shared hosting would be the best option if you don’t need immense bandwidth, memory, or control, then. On the contrary, if your website requires lots of server resources, and your team can efficiently manage a specialized hosting setup, go with dedicated web hosting. Whatever you decide to get, make sure to avail it from a reliable hosting provider and from one of the best hosting providers in the country, iManila!

With 27 years of experience in the industry and an IT company at its core, iManila, having been one of the first Internet Service Providers in the Philippines, a web development company and a top digital marketing company in the country, is committed to providing our clients with innovative information technology, web, and digital solutions.

As one of the best web hosting providers in the Philippines, iManila is also a full-service business web development company and digital marketing agency in the Philippines ready to help you with your web design and development, website update and maintenance, web hosting, email hosting, dedicated server, technical, desktop and remote support, and digital marketing services needs.  Talk to us!

Beware of the newest email scam with subject "attention confirmation update password" iManila

iMANILA ADVISORY: Beware of the Newest Email Scam with subject “Attention Confirmation Update Password”

As the world continuously shifts to digital, cyber threats are becoming robust and harder to distinguish. One good example of this is the newest email scam with the subject: “Attention Confirmation Update Password”. It’s a phishing email that tricks you into disclosing personal information, installing malware, or giving access to your online accounts. 

How does this scam work?

The modus of this scam is to pretend that the email is sent by an IT Support. It’ll claim that your password is expiring and that you have to click a link to resolve the issue. However, as opposed to the claim, your account is totally fine and has no issue at all. This is nothing but a scam that tries to scare you into opening an unwanted attachment. Do not fall for this con trick. If you happen to receive one of these emails, delete it immediately. Do not click any links or download any attachments. 

How to spot this email scam?

To give you a clearer picture of “Attention Confirmation Update Password” phishing emails, here are the signs to look out for:

  • Generic greetings (like “customer”, “account holder”, and “dear”) are used instead of specific names.
  • The sender’s email address is not linked to a legitimate domain name.
  • The email will prompt you to click a link to fix the issue. Most reputable organizations don’t require users to click links and provide sensitive information. 
  • There is a time constraint or an unusual sense of urgency sent via email. 
  • Errors in grammar, spelling, and sentence structure may indicate that the email is not from a trusted source.

What to do if you already clicked the link?

In case it is too late and you have already fallen victim, there’s a big chance your device is infected by malware. This malware can corrupt your files, or worse, grant hackers the access to your private data. What you can do is to clean your device as soon as possible with anti-malware software. This kind of software can detect the type of malware your device has, safely remove it, and clean any damages that it may have caused.

How to protect yourself from malware attacks?

Taking proactive measures is always better than finding a solution to an existing problem. Protect your data and devices from possible malware attacks with these security tips:

  • Use a high-quality antivirus program and keep it up to date.
  • Maintain the most recent versions of your operating system and applications.
  • When installing software, pay close attention to the installation screens and license agreements.
  • Make use of a browser-based content blocker.
  • Be mindful of what you download.
  • Always be alert and on the lookout for anyone attempting to trick you into clicking on links or responding to messages, whether it’s through your email, phone, messenger, or other applications.
  • Backup your data on a regular basis and ensure that your backup data can be restored.
  • Select strong and unique passwords.
  • Be careful when clicking links or downloading attachments from unknown sources.
  • Never use pirated software.

Malware attacks and other cyber threats can cause massive damages especially if you’re running an online business. Ensure your safety by installing web security and hiring an on-call technical support team here in iManila!

With 27 years of experience in the industry and an IT company at its core, iManila, having been one of the first Internet Service Providers in the Philippines, a web development company and a top digital marketing company in the country, is committed to providing our clients with innovative information technology, web, and digital solutions. 

As one of the best web hosting and email hosting providers in the Philippines, iManila is also a full-service business web development company and digital marketing agency in the Philippines ready to help you with your web design and development, website update and maintenance, web hosting, email hosting, cloud hosting, dedicated server, technical, desktop and remote support, and digital marketing services needs.  Talk to us!

The Crucial Role of Technical Support in Business Growth

A trait that many businesses need to have in order to succeed is adaptability. The market and environment are regularly changing, sprouting up new things to consider and new trends. With the challenges of running a business and dealing with clients, it can be difficult to do system maintenance on top of it. This is where the role of Technical Support comes in. They can ensure that the business functions smoothly through immediate system repairs and maintenance, and identifying issues before they arise.

Having the right IT support team can help give your business that competitive edge and streamline the rest of your operations and workflows. As a result, you can boost your business’s overall productivity. How? Let’s take a closer look!

Gain technical expertise

Technology is a great thing to have in any business, but they are not immune to glitches, bugs, and errors. Even a well-updated software can run into these issues, which can hinder your daily business operations. IT support teams have the technical know-how to do troubleshooting and solutions for each problem. It can save you the time of having to search online for solutions. 

Manage your data more effectively

Most businesses make use of data, so data management is a necessity. This encompasses things from customer data, order data, and product inventories — all of these should be stored and managed safely. This can be time-consuming if done yourself. It would be more efficient for everyone to have an IT support team who can ensure your data is regularly backed up and safe. 

Hands on monitoring and analysis 

IT support teams can help improve the overall internal auditing and quality control of your systems and websites. Things like website or email downtime can be lessened and fixed as fast as possible. This can prevent further loss of profits for companies. It’s important that a business is able to keep track of all operations which an IT team can help provide. 

Dedicated customer support

The experience of a customer impacts how they view your brand and whether they’d be a return customer. It is important to ensure that they have a smooth experience and that any query can be handled in a prompt and professional manner. The IT support team can set up multiple channels like social media bots, emails, calls, and automated website replies to customer satisfaction. 

Proactive security 

There can be worse things than profit loss when things like customer data can get compromised through cyberattacks. Thus, an IT support team can help protect your company’s online presence and systems from viruses and such threats. Things like encrypting your data and setting up the right antivirus systems are some of the common security measures that IT support can do. 

Get help from an experienced partner that specializes in offering businesses tech support like iManila! 

With 27 years of experience in the industry and an IT company at its core, iManila, having been one of the first Internet Service Providers in the Philippines, a web development company and a top digital marketing company in the country, is committed to providing our clients with innovative information technology, web, and digital solutions. 

As one of the best web hosting providers in the Philippines, iManila is also a full-service business web development company ready to help you with your web design and development, website update and maintenance, web hosting, from cloud hosting to dedicated server hosting, technical, desktop and remote support, and digital marketing services needs.  Talk to us!

Ways to Catch Your Customers’ Hearts Through Brand Awareness

Brand awareness is a common term if you’ve been around the marketing space for some time. But, what does it exactly mean, and why are companies obsessing over the next brand awareness campaigns? 

In simple terms, brand awareness is how well people are able to recognize your brand. This cannot be measured by just one metric alone as it encompasses things from reach, traffic, engagements, and the like. 

The more aware your target market is of your brand, the more synonymous your products or services are when people consider the category they belong to. This is a requirement for any brand, especially new ones before they can properly build brand loyalty. Contrary to belief, brands do not have to be the most recognizable to everyone. It just has to be recognizable to your target audience. 

Here are some ways your company can use brand awareness:

Show the human behind the brand

People gravitate to brands that have unique personalities. However, this doesn’t mean that all brands can benefit from the witty social media personalities of other brands. It doesn’t mean though that you shouldn’t put a personality behind your brand voice and image. 

Customers can tell when a brand is more “human” than others. This shows not just in the posts but in how your brand engages with its audience. Remember that when it comes to social media marketing, communication is often a two-way street. 

You can interact with your audience by asking questions, polls, or simply by replying to their comments. By doing so, you’re letting them know there’s a person behind your company account. This goes the same way when it comes to posting things that may not entirely be related to the product or service, such as posting about current trending topics. Show your audience that you are updated with what’s happening around you, just like them!  

Make sure your brand tells a narrative 

Storytelling is one powerful tool as it gives the audience something to hold onto. Even if not properly articulated, every brand has to have a story whether it’s the story of the founder, how the product came about, or how the business was able to break through. The important part is to communicate this to your audience. The narrative can be about anything as long as it is authentic. 

Recognize the value beyond your product 

One way to deepen your brand awareness strategy is to go beyond the product and see what value you can offer. The point of this is not directly for sales. But, it can lead to relationship building that creates opportunities for your audiences to get to know your brand in a different way. 

This can come in many ways from educating, informing, or even entertaining through blogs, podcasts, newsletters, and social media posts. If the team or company has a pool of expertise, then it might be the best way to share it with others. 

Create shareable content 

Word-of-mouth marketing should not be underestimated as it is a surefire way to develop familiarity and build trust with customers. This is about seeing what impact you can create in your content to make it shareable to audiences. 

This may be a way of indirect marketing as you’re not directly selling the product. But, it can offer big returns on your overall awareness and impact in the long run if paired with a good strategy. 

Creating an effective brand awareness strategy could be a daunting task as it requires a lot of work from strategy to execution. But, don’t be discouraged, iManila can help! 

With 27 years of experience in the industry and an IT company at its core, iManila, having been one of the first Internet Service Providers in the Philippines, a web development company and a top digital marketing company in the country, is committed to providing our clients with innovative information technology, web, and digital solutions. 

As one of the best web hosting providers in the Philippines, iManila is also a full-service business web development company and digital marketing agency in the Philippines ready to help you with your web design and development, website update and maintenance, web hosting, email hosting, dedicated server, and technical, desktop and remote support. Talk to us!

Here’s Why You Should Build Your Website in WordPress

Choosing which Content Management System (CMS) you’ll build your site in is the first and most crucial part of the website development process. This is because everything depends on it, from your website’s appearance and functionality to performance and security. There are a lot of CMS available today but the majority of website owners and developers vouch for one – WordPress. 

WordPress is by far the most popular CMS today. According to W3Techs, it accounts to 810 million websites which is 43% of all websites on the internet in 2022. It is so versatile that you can create any type of website. May it be a blog site, business site, or ecommerce store, WordPress is reliable. Aside from this, people are so fond of it for the following reasons:

WordPress is simple and easy to use

Creating a WordPress website is easy. It doesn’t require much of a learning curve even if you’re a beginner with this CMS in general. All it takes is a theme and one or two plugins to start making pages. It is so straightforward that you can set up your site, create, edit, and publish your content with just a few clicks.

WordPress is an open-source software

Open-Source Software means:

  • It is free. You can create any type of project with WordPress for free, be it for personal or commercial use.
  • It is customizable. WordPress gives you every ounce of freedom to customize the platform the way you want it.

WordPress gives you full control

WordPress is greatly known for its vast options of plugins and themes. To give you a background, themes are templates that will serve as a blueprint of your site. On the other hand, plugins are responsible for your site’s features and functionality. Unlike other CMS, you can find a lot of excellent options for free with WordPress.

WordPress is simple to maintain

You might not be aware, but using WordPress is simple and easy to maintain. It only requires a little bit of work. To break it down for you, here are the things you should pay attention to:

  • Updating the CMS when new versions come out
  • Updating plugins and themes 
  • Managing your site’s comments (if you enable them)
  • Ensuring that your website is fully optimized and secure
  • Backing up your site 

If this sounds a lot to you, you can always opt to hire a web host provider and website development company like iManila. Have the time to focus more on growing your business than worrying about building your website. 

WordPress is here to stay

As mentioned a while ago, WordPress powers a massive number of websites. This number grows wildly everyday, globally. With a lot of people using the platform, there’s an assurance that developers aren’t going to stop developing it any time soon. You can have the confidence that you’ll always have access to updates that can improve the security and functionality of your website.

WordPress has a lot to offer. If you’re ready to give it a go, talk to the experts at iManila!

With 27 years of experience in the industry and an IT company at its core, iManila, having been one of the first Internet Service Providers in the Philippines, a web development company and a top digital marketing company in the country, is committed to providing our clients with innovative information technology, web, and digital solutions.
As one of the best web hosting providers in the Philippines, iManila is also a full-service business web development company and digital marketing agency in the Philippines ready to help you with your web design and development, website update and maintenance, web hosting, email hosting, dedicated server, technical, desktop and remote support, and digital marketing services needs.  Talk to us!

Guaranteed Techniques to Boost SEO This Year

As we have witnessed, Google has rolled out a staggering number of updates over the course of the years. This ties into their pursuit to defeat black hat search engine optimization (SEO) tactics and improve the search engine results pages (SERPs). By this, they are in the effort to emphasize quality content, optimal page speed, and mobile SEO. So, what does this imply in terms of your 2023 SEO strategy? 

Keep up or be left in 2022. Follow these best practices that we have put together to get your site sailing through the SERPs this year.

Produce video content

Video is one of the most effective forms of content to engage your audience. In fact, it has made its way to dominate almost all social media platforms, giving the highest ROI among other media formats.

If you want to increase your visibility in SERPs, focus on creating video content that people actually want to see. Invest heavily in it to stand out among the sea of video content on the internet today.

Optimize content for voice search

The emergence and growing popularity of voice assistants globally has forced brands to adopt and capitalize from this innovative practice. With over 4 billion devices worldwide using voice search, not optimizing your content for this is a huge missed opportunity.

While there are a number of important aspects to voice search optimization, featured snippets are the most crucial SEO component. A featured snippet is a search result that Google specifically selects as the best response to a user’s query. It’s the one that appears at the top of the search results page. Optimize your content’s featured snippet for voice search to increase its chances to appear in Search Engine Results’ Pages (at the top even!)

Recycle and repurpose content for different platforms

Repurposing content entails recycling it for use across a variety of channels. For instance, shortening a lengthy Youtube video into a 15-second Tiktok clip as a teaser is one idea. It’s a creative way for brands to come up with new content and help reach a wide range of people who prefer different media formats.

Other ways of recycling content includes turning a blog post or article into a video, and transcribing a podcast into a blog post. It is up to your creativity, really. Just make sure that the style of your content is appropriate for the channel you want to use. 

Optimize your site and improve user experience

Let’s not forget that a successful SEO content strategy is built on the fundamentals of SEO. Therefore, optimizing your business website is crucial. Conduct a website maintenance and check your metadata, update canonicals, optimize page speed and load times, design mobile-friendly page layouts, and implement structured data. These are all important in SEO and constitute a positive user experience.

Also, making your website mobile-responsive is now a must! As 2022 data shows, mobile traffic made up almost 60% of all traffic worldwide. And for the foreseeable future, mobile is expected to be more popular than desktop. This 2023, aim to provide your website visitors a seamless mobile experience.

Keep an eye on Google’s algorithm

Google is always changing its algorithms to give the best results for every user’s search. These updates can greatly affect your SEO and content strategies. It would be better to be attentive and vigilant so you could maneuver your strategies as quickly as possible.

Google algorithm update is inevitable like some sort of force of nature. We cannot do anything but keep up with it.

With everything that has been said, we wish everyone good luck in boosting your SEO this year. If you need further assistance or are looking for help with your content marketing (to start), let the experts in iManila help!

With 26 years of experience in the industry and an IT company at its core, iManila, having been one of the first Internet Service Providers in the Philippines, a web development company and a top digital marketing company in the country, is committed to providing our clients with innovative information technology, web, and digital solutions. 

As one of the best web hosting providers in the Philippines, iManila is also a full-service business web development company and digital marketing agency in the Philippines ready to help you with your web design and development, website update and maintenance, web hosting, email hosting, dedicated server, technical, desktop and remote support, and digital marketing services needs.  Talk to us!

The Best Way to Start the Year Right – by Updating Your Website

The year 2023 has arrived! This is the perfect time to give your business website a fresh new look. While there are a lot of ways and strategies to do this, website revamps don’t always have to be extravagant. Sometimes it could be as simple as updating your website and making sure everything is working properly. Doing these can keep your business website stay relevant and offer better customer experience than the previous year.

Having said that, what aspects of your website do you think needs some updating? Does your website need some maintenance? Well, think no more as we provide a list of things you need to update on your website.

Verify and update your contact information

One of the most common mistakes business owners make with their website is forgetting to update their contact numbers and email addresses whenever they change it. Bottomline is when your potential customers cannot reach you, you are losing out and failing to attend to their needs. Don’t fall for this. Check the contact information in your header, footer, and “contact us” pages to make sure it is up to date.

Bonus tip, don’t forget to update your Google My Business page and other directory listings in which your company appears as well. 

Examine WordPress plugins

If you are running a WordPress website, the start of the year is the best time to examine your plugins. Check for plugins that are not serving its purpose anymore or are no longer useful for your site. Look for substitute plugins that do the work of multiple plugins. Remove unnecessary plugins and those that don’t receive updates anymore. Do this to ensure that your website continues to function properly.

Just as well, examine the version of the WordPress CMS integrated into your website. Your entire WordPress version may just be outdated together with ALL of your website plugins. 

Review your privacy policy

Privacy and security has greatly changed in the past years. Spend the time and effort to hire an attorney who can assist you in protecting yourself if these changes are not addressed in your privacy policy, or worse, if you do not have one at all.

There are also online tools that can help you create your own privacy policy. While this may be a good start, we still recommend having it reviewed by an attorney to ensure that it adequately covers you and your business. 

Test your website’s accessibility

It is always a good idea to conduct tests to verify that your website is accessible or not, especially if it was designed to be so. If your website isn’t accessible, now is a good time to have it fixed. In recent years, accessibility has become a hot issue. By fixing it as early as now, you can cater to all possible website visitors while also protecting yourself.

Update your keywords

Having keywords on your business website is important. By targeting the right keywords, it can make your business website rank in the internet, increasing your visibility. Check and consider changing some keywords especially if they are not helping your website rank higher.

Publish relevant content

Nothing screams an updated website more than fresh and timely content. Invest some time in content writing. Create brand new high quality contents to get the attention of your customers. Updating your website content can provide a boost on your search rankings and help you reach more customers online.

We hope these tips will help on how to create a better business website this 2023. If you need further help with updating your website or if you’re looking for help with website repair and website maintenance, talk to the experts in iManila!

With 26 years of experience in the industry and an IT company at its core, iManila, having been one of the first Internet Service Providers in the Philippines, a web development company and a top digital marketing company in the country, is committed to providing our clients with innovative information technology, web, and digital solutions. 

As one of the best web hosting providers in the Philippines, iManila is also a full-service business web development company and digital marketing agency in the Philippines ready to help you with your web design and development, website update and maintenance, web hosting, email hosting, dedicated server, technical, desktop and remote support, and digital marketing services needs.  Talk to us!