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Office Stories: What Makes a Good Boss?

 

One of the unforgettable things I’ve experienced before embracing the life of a salary man was when I was a marketing intern in an appliance distribution company.

I can vividly remember when I was asked by my OJT supervisor to bring a pile of approval sheets to the Marketing Manager, who apparently was her boss.

As what other interns did, I gleefully took the files, walked down the aisle, and passed by several cubicles before reaching a secluded office at the other end of the aisle. There was no signage on the door. So before I knocked, I asked some employees nearby if that was the office of the marketing manager. The three of them momentarily swallowed their nonexistent saliva before they answered “YES”.

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At that moment, I got the slightest hint that this man behind the door wasn’t the type of boss who had a sunny personality. So with much caution, I knocked twice, opened the door and greeted him.

Boss-with-morning-coffee

No response.

I looked at him. He was so engrossed looking at his computer screen with his eyeglasses on.

He was neither a grumpy old man nor a monster that would eat you alive.

Actually, he was a bit young – in his late thirties perhaps. He looked at me and raised his palm in the air as if telling me: Where are the sheets?

I immediately moved forward to his table and placed the files on his desk. He asked, “Are you a new employee?”.  I immediately told him that I was just an intern. He nodded back and then told me that I can leave.

As you can infer, he could be a typical boss who sat on his desk all afternoon, secluded himself from his subordinates most of the time, and was terrified of him.

You could be right and wrong at the same time.

THE bosses

Bosses are chosen to lead. They are highly capable individuals who are tenured and can speak with authority.

But bosses are human beings too. They are prone to errors and mistakes. And in some cases, they also lose their cool and become temperamental at times. Okay, fine, I get you – probably most of the time.

Being in charge as a head, as a manager or as a boss entails a great responsibility of managing a team. More so, it is an endless challenge to prove their competencies and worth in the organization. That is why people like them are potentially vulnerable to any and all work-related stress you can think of.

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What do Good Bosses do?

Most of us will agree that an effective leader not only helps manage conflict but also supports team members to grow professionally, which can take a lot of time. Some would even argue that a good boss is transparent and owns up to his or her mistakes like what everyone should do. But the most important thing a good manager does is to also regular assess themselves and constantly improve his or her leadership skills.

Below is a helpful infographic from the Headway Capital on how to assess yourself as a leader:

Way-to-becoming-a-good-boss

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You may get mad at your subordinates or makes a little questionable decision once in your life. But just like what every employee needs to do, evaluating one’s self is the best way to reset yourself to make a fresh start.

Is a website revamp or digital marketing part of your marketing plan for the year? Let iManila help you achieve the website that works for your company and achievable digital marketing activities to pumped-up your year marketing direction. Call us at (02) 490-0000 or send your inquiry at [email protected].

 

Source:

  • marketingprofs.com

 

 

An innovative digital  and stable approach towards a shared goal, that’s what the Digital Ecosystem is about. Unlike aardvarks, the Digital Ecosystem works best in collaboration with its components. A collaboration which allows it to interact and interconnect within its networks. Similar to the natural ecosystem we have learned in grade school, the concept of the Digital Ecosystem relates to the online applications, digital marketing services, and all things web – instead of plants, animals, and other biological entities. It’s an interactive environment ideal for all businesses.

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Understanding this model’s holistic approach is of great essence in achieving collective goals. Ergo, iManila curated a Digital Ecosystem that caters one’s online needs congregating to its innovative, strategic, and technology-driven web and digital services. This Digital Ecosystem provides sustainability, scalability, and stability to all organizations, and here’s what these three words signify:

Stability

Capacity for a strong connection and a stable approach. The ability of the Digital Ecosystem to have a strong hold, a strong connection to people forges stability. Aside from amplifying leads, the Digital Ecosystem is also an effective channel for creating value; offering experience and satisfaction to its people. Thus, building a strong connection which then shifts into a valuable possession when service-dependency surfaces – driving people towards brand loyalty and client retention forthwith.

Scalability

Capacity for growth. The Digital Ecosystem has the competency to easily upgrade on demand, thus, establishes scalability. Because of the teamwork within its domain, its diverse networks maintain hold of the productivity in the midst of increasing demands —  demands of the ever-changing technology-based model and demands from the people it aims to reach. Moreover, the scalability offers growth within the network, allowing each component to expand without compromising each of its goals.

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Sustainability

Capacity for endurance. Indefinite changes in this digital milieu build sustainability in all organizations. The strength to endure abrupt online revolutions defines the Digital Ecosystem’s ability to uphold its linkages toward a common goal. Utilizing advanced tools, right methodologies, and a proficient workforce affirms a resilient business model that can transcend and adapt to future innovations.

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The success of a brand’s adherence to the Digital Ecosystem depends on the steadfastness of its web and digital provider. With over 5,000 valued clients, iManila is certain to be the most reliable partner in building a successful online presence. From hosting server, down to social media requirements, iManila is here to be of service. Offering nothing but relief and peace of mind, considering that all the web and digital marketing needs will be catered under one roof, in one universe, towards one direction. Trust the best web and digital service provider in the Philippines, trust iManila.

Our digital ecosystem breakthrough ensures a stable approach that is also scalable and sustainable for all organizations.

Web Design Crystal Ball for 2017

 

Since the Chinese New Year is nearly approaching, it is the best time to rub the 2017 crystal ball for web design.  Know what design trends to follow and what to leave behind the past year. Here are some web design guides and predictions to consider this 2017.

So long, stock photos!

Stock photos are the heroine of web design — a few clicks away ready to save websites from looking all dull. However, designers are starting to give unique visualization to each website now, emphasizing the individual characters through personalized website photos. The result? Lesser use of online professional curated images. This is a great way to drift brands away from its competitors’ branding direction, defying web design resemblances.

Voluptuous fonts call for a revival

Web designers are expected to use bigger and bolder typography fonts this year. Aesthetically speaking, bigger font size balances the minimalist web design trend that is continuously rising in the design circle. Doing so also gives users a not-so-much and a not-so-less perspective. In the digital marketing scene, bolder font style instantly catches the eyes of website visitors. This leads visitors to the information that brands intend. Double-purpose, yes.

 One vibrant color palette, to-go!

Bid goodbye to the basic colors the web visitors have been seeing for a couple of years. Defy color blandness. Go for the extremes. 2017 demands braver designs that keep the minimalist look buzzing. Website elements with vibrant colors equalize the UI’s unfussy layout. Perfect combo, ha!

Think motion pictures

Animations and videos will seem to reign this year. With more and more tech trends rising online such as live streaming, boomerangs, GIFs and VRs, 2017 is going to be a very interactive year for web designers and web developers. More than being interactive, videos and animations are indeed more appealing to users. These media narrate. These provide stories that make the users enjoy and stay longer on websites.

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Design is subjective. What may look pleasing to one may not look pleasing to others. However, web designs are not just created for the satisfaction of the brand owner, but for the eyes of its market, of its website visitors, above all. And like crystal ball results, these up and coming web design trends may or may not work on a specific brand. Some of it may be of help yet some may overkill the UI. That’s why iManila has been here for more than two decades – to guide the brands what elements to integrate in their websites. Expect it strategically done without compromising the design. Learn from the best, reach iManila now for a free consultation.

 

Months have gone since I last passed by the memory lane. Harking back seven months ago to the day I got hired here at iManila, I remember clearly the day I got the text message from our HR officer saying that I’m shortlisted for the Account Executive position I’ve applied for. Yup, I was supposed to be a salesperson then but got abruptly reassigned to the digital marketing department. NO REGRETS – it was an honor.

Questions have been asked. Answers were uttered. Then my nerves wracked even more when iManila’s CEO Mr. Bobet Deluria entered the interview room. More questions have been asked and more answers were uttered. He talked about iManila’s history; what it does, how it became a pioneer in its industry, and such. After that we talked about the ideas of being an Account Executive. And I cannot forget the lines he said seconds later, “Our sales team are like sharks. They are predators. Whenever they smell blood, they attack that bloody prospect.” Why sharks? Why not tigers or lions? Or flamingos? The questions ran through my mind.

By definition, sharks are carnivorous fishes in the class Chondrichthyes (that I have no idea of) that are active predators sometimes dangerous to humans. Briefly, it’s a slang for persons who are experts in a specific activity. The next question that popped into my head is, “how can one be a shark”? A great and successful shark? Upon searching and reading, here’s how:

Successful Salespeople are Both Born and Made

Great salespeople are born to be great at their craft — if this is your mindset, better stop selling. This thinking is just another reason that lazy salespeople who do not hit their quotas for a long time use. Okay, let’s set a scenario. Let’s say that Sam (obviously that’s me) hits her monthly quota and gets her commission consistently. Is that because she was born to sell? NO. It’s because Sam works hard. She calls each company on her list. She manages her accounts well. She doesn’t sit and wait for the inbound inquiries. She gets the job done before anyone else does. Being a great salesperson takes a lot of learning, strategy-making, and effort. If Sam was a true-blooded shark the second she entered this world, it’s her choice if she is going to be the lazy one or the great one. So, if you are not born to be a seller, then make yourself one.

Successful Salespeople Don’t Always Hit the Jugular

People say, be a shark, target the jugular! NO. Great salespeople attack opportunities but they don’t bring their prospects down just to acquire sale. Rather, great salespeople sniff the blood first. They listen to their clients well and ask questions to understand the problem. And then they attack. They propose solutions which are technically the services that great salespeople offer. If the client resists, great salespeople provide reasons why it’s worth investing to solve it. You see, sharks don’t always hit the jugular, they sometimes target the jugular veins – strategically but surely. If you know what I mean.

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Sales is a cut-throat yet rewarding arena for any profession. It spares no one, hence the comparison to sharks. To be triumphant in this job requires one to step-up to its role as a salesperson. And stepping-up means improving day by day no matter how little the improvements are. Sharks or not, a salesperson is still defined by his or her last sale. And in order to exceed that last sale, a progress is necessary. After all, being successful (not just in becoming a great salesperson) requires hard work to be better and the will to become one.

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